{"id":3107,"date":"2025-07-24T15:52:38","date_gmt":"2025-07-24T13:52:38","guid":{"rendered":"https:\/\/www.mensch-und-kommunikation.de\/?page_id=3107"},"modified":"2025-07-24T15:52:38","modified_gmt":"2025-07-24T13:52:38","slug":"projects-2","status":"publish","type":"page","link":"https:\/\/www.mensch-und-kommunikation.de\/en\/projects-2\/","title":{"rendered":"Projects"},"content":{"rendered":"
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Unsere Referenzen<\/span>: Ma\u00dfgeschneiderte L\u00f6sungen f\u00fcr unterschiedlichste Anforderungen<\/h1>\n

Von globalen Lernreisen bis hin zu fokussierten Kompetenztrainings \u2013 unsere Projektbeispiele zeigen, wie vielf\u00e4ltig und wirksam Entwicklung mit m&k sein kann.<\/p>\n <\/div>\n <\/div>\n \n

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\n Globale Konzerne<\/a>\n <\/div>\n \n \n
\n Mittelst\u00e4ndische Unternehmen<\/a>\n <\/div>\n \n \n
\n Public sector & NGO<\/a>\n <\/div>\n \n <\/div> \n <\/div>\n<\/section>\n\n
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Globally active companies<\/span><\/h2>\n\n <\/div> <\/div>\n
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Leadership knows no borders – we develop global leadership programs in over 15 languages. From conception to implementation, we support companies in establishing uniform leadership standards worldwide – with digital learning platforms<\/a>, hybrid training and scalable qualification programs. <\/p>\n\n <\/div> <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n

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Talent Development<\/span><\/h3>\n<\/div>\n
\"Zwei<\/div>\n

Leadership Excellence auf globaler B\u00fchne<\/span>: Internationale Lernreisen f\u00fcr Talente<\/p>\n

Unternehmen:<\/strong> Maschinenbau
\nMitarbeitende:<\/strong> 18.000
\nF\u00fchrungskr\u00e4fte:<\/strong> 1.000
\nInternationalit\u00e4t:<\/strong> >15 L\u00e4nder, 15 Sprachen
\nHerausforderungen:<\/strong> Kontinuerliches Talent Development<\/p>\n

F\u00fcr ein weltweit f\u00fchrendes Maschinenbauunternehmen aus dem MDAX entwickeln und begleiten wir mehrj\u00e4hrige Lernreisen zur nachhaltigen Talent- und F\u00fchrungskr\u00e4fteentwicklung.
\nMehrere hundert Teilnehmende durchlaufen j\u00e4hrlich ein ma\u00dfgeschneidertes Programm aus Blanchard\u00ae<\/sup> Trainings, individuellem Coaching und weiteren Entwicklungsma\u00dfnahmen.
\nWir verantworten die komplette Konzeption, Durchf\u00fchrung und Administration \u2013 f\u00fcr eine starke, globale F\u00fchrungskultur.<\/p>\n<\/div>\n<\/div> <\/div>\n

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Leadership skills and employee appraisals<\/span><\/h3>\n<\/div>\n
\"Zertifizierung<\/div>\n

Kommunikationsst\u00e4rke entwickeln<\/span>: Lernreise f\u00fcr F\u00fchrungskr\u00e4fte<\/p>\n

Unternehmen:<\/strong> Globales Pr\u00fcf- und Zertifizierungsunternehmen
\nMitarbeitende:<\/strong> 23.000
\nInternationalit\u00e4t:<\/strong> 60 L\u00e4nder
\nHerausforderungen:<\/strong> Entwicklung und Implementierung eines Standards f\u00fcr Mitarbeitendengespr\u00e4che<\/p>\n

F\u00fcr ein international t\u00e4tiges Unternehmen im Bereich Pr\u00fcf- und Zertifizierungsdienstleistungen haben wir ein Entwicklungsprogramm zur St\u00e4rkung der Gespr\u00e4chsf\u00fchrungskompetenz von F\u00fchrungskr\u00e4ften umgesetzt.
\nIn einer virtuellen Lernreise mit Trainings, E-Learnings, Coachings und kreativen Transferma\u00dfnahmen begleiteten wir mehrere hundert F\u00fchrungskr\u00e4fte.
\nDas Programm wurde von uns in enger Zusammenarbeit mit dem Kunden konzipiert, implementiert und erfolgreich ausgerollt \u2013 f\u00fcr eine nachhaltige Verbesserung der F\u00fchrungskommunikation.<\/p>\n<\/div>\n<\/div> <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n

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Mittelst\u00e4ndische Unternehmen<\/span><\/h2>\n\n <\/div> <\/div>\n
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Wir begleiten mittelst\u00e4ndische Unternehmen bei Wachstum, Ver\u00e4nderung und Nachfolge. Unsere Trainings st\u00e4rken F\u00fchrung<\/a> und Verantwortung, f\u00f6rdern eine klare, wertsch\u00e4tzende Kommunikation<\/a> und unterst\u00fctzen Teams dabei, Zusammenarbeit<\/a> und Kultur zukunftsf\u00e4hig weiterzuentwickeln.<\/p>\n\n <\/div> <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n

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Cross-Selling<\/span><\/h3>\n<\/div>\n
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Kundenansprache am Telefon<\/span>: Neuausrichtung des Vertriebs f\u00fcr eine Versicherung<\/p>\n

Unternehmen:<\/strong> Versicherung
\nMitarbeitende:<\/strong> 760 Mitarbeitende, 700.000 Versicherte
\nHerausforderungen:<\/strong> Wirkungsvolles Cross-Selling<\/p>\n

F\u00fcr ein bundesweit t\u00e4tiges Versicherungsunternehmen entwickelten wir ein Trainingsprogramm, das den telefonischen Vertrieb<\/a> gezielt auf wirksames Cross-Selling vorbereitete. Im Fokus standen empathische Bedarfsermittlung, aktives Zuh\u00f6ren und eine kundenorientierte Gespr\u00e4chsf\u00fchrung, die Zusatzangebote als echten Mehrwert positioniert. Ein Mix aus E-Learnings, Pr\u00e4senztrainings und Erfahrungsaustausch schuf ein lebendiges Lernumfeld. Das Programm wurde bundesweit eingef\u00fchrt und st\u00e4rkt heute nachhaltig die Cross-Selling-Kompetenz der Mitarbeitenden.<\/p>\n<\/div>\n<\/div> <\/div>\n

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Erfolgreiches Storytelling<\/span><\/h3>\n<\/div>\n
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Pr\u00e4sentieren mit adressatengerechtem Storytelling<\/span>: Kommunikationskompetenz im Maschinenbau st\u00e4rken<\/p>\n

Unternehmen:<\/strong> Maschinenbau
\nMitarbeitende:<\/strong> 22.000
\nHerausforderungen:<\/strong> Adressatengerechtes Storytelling in Pr\u00e4sentationen unter Ber\u00fccksichtigung unterschiedlicher Kommunikations- und Pers\u00f6nlichkeitsstile<\/p>\n

F\u00fcr ein f\u00fchrendes Maschinenbauunternehmen entwickelten wir ein Trainingskonzept, das Mitarbeitende mit Hilfe von Insights Discovery<\/a>\u00ae<\/sup> gezielt im Storytelling<\/a> st\u00e4rkt. Technische Inhalte werden klar, \u00fcberzeugend und kundenorientiert pr\u00e4sentiert \u2013 angepasst an unterschiedliche Kommunikationsstile. Interaktive Trainings, Peer-Feedback und praxisnahe Tools erm\u00f6glichen die direkte Umsetzung im Alltag. Das deutschlandweit ausgerollte Programm st\u00e4rkt Kommunikation, Kundenbindung und Projekterfolg nachhaltig.<\/p>\n<\/div>\n<\/div> <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n

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Public sector & NGOs<\/span><\/h2>\n\n <\/div> <\/div>\n
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Complex structures, high demands on transparency and a dynamic environment: projects in the public sector require tailor-made solutions that think systemically, strengthen attitudes and enable change. Our work in this area shows how effective learning can succeed even under special conditions. <\/p>\n\n <\/div> <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n

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Performance management and building trust<\/span><\/h3>\n<\/div>\n
\"A<\/div>\n

New performance reviews for a new working reality: KPI-based management<\/span> in statutory health insurance<\/h3>\n

Company:<\/strong> Statutory health insurance
\nEmployees:<\/strong> 8,000
\nFocus:<\/strong> Germany-wide
\nChallenges:<\/strong> Implementation and support of a project for KPI-driven performance discussions<\/p>\n

We developed a program to further develop performance management processes and strengthen a trusting management culture for a nationwide statutory health insurance company.
\nThe focus was on the introduction of structured, KPI-based employee appraisals – with the aim of making performance transparent and simultaneously promoting trust through dialogue.
\nWe supported managers in several phases through training, practical workshops and accompanying transfer formats. Together with the client, we developed an individual implementation concept that promotes both measurable results and a stronger relationship culture.
\nThe project was successfully rolled out – as the basis for a new quality of performance reviews. <\/p>\n<\/div>\n<\/div> <\/div>\n

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Networking and building trust<\/span><\/h3>\n<\/div>\n
\"Three<\/div>\n
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When communication builds bridges: storytelling and networking<\/span> in 89 countries<\/h3>\n

Company:<\/strong> International NGO
\nEmployees:<\/strong> >1,000
\nFocus:<\/strong> Represented in 89 countries
\nChallenges:<\/strong> Considering the intercultural context in networking, storytelling and consulting<\/p>\n

For a globally active NGO, we designed a development program that supports employees worldwide in networking professionally, arousing interest among stakeholders and building sustainable relationships.
\nA special focus was placed on intercultural sensitivity – crucial for topics such as storytelling, relationship building and consulting processes in an international context.
\nIn a multi-stage learning journey, we combined interactive digital modules and collaborative exchange formats. This created practical learning spaces that took into account both cultural differences and common communication principles.
\nThe programme was developed together with the organization and rolled out globally – for effective communication and a stronger connection to relevant target groups. <\/p>\n<\/div>\n<\/div>\n<\/div> <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n

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Ver\u00e4nderung braucht Vertrauen<\/span><\/h2>\n

In Menschen, in Prozesse, in die richtige Begleitung<\/p>\n

Seit \u00fcber 15 Jahren steht m&k f\u00fcr praxisnahe Trainingsl\u00f6sungen, die F\u00fchrung und Kommunikation nachhaltig st\u00e4rken. Individuell, skalierbar, wirksam \u2013 nahtlos integriert in Ihre Organisation.<\/p>\n

Mit h\u00f6chster Professionalit\u00e4t, Weitblick und Flexibilit\u00e4t begleiten wir Sie dabei, eine starke F\u00fchrungs- und Kommunikationskultur aufzubauen.<\/p>\n

Wie wir arbeiten<\/a><\/p>\n\n <\/div> <\/div>\n

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\n 9.000<\/span>\n +
Seminars and training courses held<\/div>\n <\/div>\n
\n 30<\/span>\n
Languages for training availability<\/div>\n <\/div>\n
\n 50<\/span>\n +
Trainers and coaches<\/div>\n <\/div>\n <\/div>\n<\/div> <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n
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\n \"Jaqui
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Jaqui Mackedanz<\/strong>
\nL&D Specialist
\ninfo@menschundkommunikation.de<\/a>
\n+49 (89) 41 61 37 800<\/a><\/p>\n\n <\/div> <\/div>\n

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Contact us<\/span><\/h2>\n

Get in touch with us! Our L&D team will get back to you promptly to provide you with expert support. <\/p>\n

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